Gaming Consultancy Pinpoints Top 10 iGaming Trends Facing the U.S. Industry
iGaming Trends: Top 10 Issues Shaping the U.S. Gambling Industry in 2025
A leading gaming consultancy has identified significant challenges that will shape the U.S. gaming sector in the approaching year. Spectrum Gaming, based in Pennsylvania, has unveiled its insights on the most pressing issues expected to arise in 2025.

Spectrum Gaming positions itself as a nonpartisan consultancy specializing in gambling-related economics, regulation, and policy. Over the years, it has contributed research to gaming regulators and lawmakers across 40 states, and has worked with notable companies, including Las Vegas Sands, MGM Resorts, and Caesars Entertainment.
They’ve released their “U.S. Top 10 Trends to Watch for in 2025,” a report produced annually since 2005. This year, some of the issues they highlight include:
- The highly competitive bidding process for three casino licenses in New York City.
- Potential changes in Texas to legalize gambling.
- Expansion trends in iGaming across various states.
- The ongoing debate regarding online sweepstakes casinos.
- Proliferation of historical horse racing machines in states with parimutuel wagering.
- Legislative efforts to regulate skill gaming terminals.
Big Apple is the Big Kahuna
The major focus for 2025 revolves around New York City, which Spectrum considers the most significant gaming market opportunity for casino operators in decades. Each casino license in this competition involves a one-time fee of $500 million. Despite this steep cost, major players, including MGM Resorts and Genting, are vying for licenses that will convert their current racetrack operations into fully-fledged casinos.
Companies like Sands, Caesars, and Hard Rock are all investing considerable resources in their proposals to secure what could be one of the most lucrative markets in the United States.
The New York Gaming Facility Location Board is anticipated to announce the awarded licenses in the coming year.
Texas Obsession
Texas has always been a state of considerable interest for gaming operators, particularly Sands Corporation. They have invested millions in lobbying to end the state’s ban on casinos. As the legislative session starts in January, there are hopes for progress on casino legislation.
Similarly, sports betting remains a hot topic among lawmakers, with ongoing debates on how new laws might reshape the Texas landscape.
iGaming Considerations
Online casinos, or iGaming, represent another crucial trend to watch in 2025. This trend could follow a twofold path: with new states potentially legalizing iGaming, the industry faces mixed impacts concerning unregulated online sweepstakes casinos.
Currently, legal iGaming is limited to a handful of states, including Connecticut, Delaware, Michigan, New Jersey, Pennsylvania, Rhode Island, and West Virginia. As the legal and illegal sections of this market continue to evolve, it remains a key observational point for regulatory bodies.
In summary, the U.S. gaming industry is bracing for a transformative year ahead. The outcomes from the New York casino licenses, potential legal shifts in Texas, and the complex landscape of iGaming will all play pivotal roles in shaping the future of gaming in America. Stakeholders are keenly aware that adapting to these challenges will be essential for success in this competitive environment.


